Beauty Bay UK Review 2024
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Beauty Bay is a UK-based online retailer of all things beauty, wellness, and skincare. Their collection of hard-to-find and popular makeup and personal care products includes over 200 brands along with their very own signature label.
Being around for over 20 years is surely the sign of a successful company, but the 1.9M Instagram followers and 1.4M Facebook followers also tell us people really dig this British beauty brand.
This Beauty Bay review will uncover information about the company, their best-sellers, cover customer opinions, fill you in on the latest promotions, answer important FAQs, and more to help you shop with confidence.
Overview of Beauty Bay
Officially launched in 1999 by brothers Arron and Daniel Abbie, Beauty Bay was originally called Fragrance Bay but made the shift quickly after discovering a world of exciting beauty products waiting to be made.
The brand is on a mission “to share our beauty obsessions with the world.” Part of that means sourcing hard-to-find or unique beauty companies and introducing them to the internet.
With over 7,000 products and 200+ brands, Beauty Bay is one of Britain’s leading beauty brands, yet they operate completely online. Their headquarters and warehouse are located in Manchester, UK, but the brand ships worldwide.
Before we get into their exciting product lineup, this Beauty Bay review will take a look at the brand’s pros and cons:
Pros
- Over 7,000 products from 200+ brands, including makeup, skincare, bath & body, vitamins, and so much more
- The brand has their own signature line of affordable, quality items
- Great customer service
- TRIBE rewards program helps you unlock free products
- Subscribe to the mailing list to get a Beauty Bay coupon code
- Sale section
- Free tracked shipping on orders over $50
- Ships internationally
Cons
- Shoppers will need to pay for return shipping
- Small selection compared to other big beauty stores like Sephora and Ulta
Beauty Bay is where you go when you want modern variety. Allowing you to pick and choose between the roster of brands, along with their signature line, you’ll be able to create a customized look that’s uniquely you.
In the next section of this Beauty Bay review, we’ll outline a selection of the brand’s high-quality palettes, makeup, skincare, and vitamins to give you an idea of the kind of items, quality, and prices you’ll find on the site.
Beauty Bay Palettes Review
Palettes are themed, grouping similar and perfectly contrasting shades to make a fun, expressive collection. We’ll explore two of the brand’s best-selling eyeshadow palettes below.
Beauty Bay Makeup Review
When it comes to makeup, it’s always the staples that sell out first. Items like mascara and lipstick will forever be crowd favorites, but they need to deliver eye-opening results to be approved by the masses.
We’ll run through TikTok’s favorite mascara and a lipstick that just won’t quit to help you understand what all the fuss is about.
Beauty Bay Skincare Review
Flawless skin creates a smooth base for fun makeup looks, but it’s something that doesn’t always come naturally.
This Beauty Bay review will feature the brand’s customer favorites when it comes to skincare. Below, you’ll find products that even skin tone and diminish acne for a flawless look with or without makeup.
Beauty Bay Vitamins Review
Beauty starts from within. Though topical skincare is super important for exfoliation, cleansing, and tightening, some issues that are better resolved from the inside.
We’ll now walk you through some of the brand’s potent vitamins for skin and hair, whose benefits don’t just stop there.
Who Is Beauty Bay For?
Beauty Bay offers beauty products for everyone, regardless of skin color, condition, or makeup preference. In terms of makeup selection, the brand caters to the modern woman who’s not afraid to play around with her look.
Themed collections like Neon, Pastel, and Y2K Revival sit nestled among No Makeup Makeup and Glow Up.
The brand certainly has a younger feel to it, so we’d suggest it for teens, 20-year olds, and maybe even 30-year-olds. But you do you, this brand offers so many options there’ll definitely be something that catches your eye (and maybe even highlights it).
Is Beauty Bay Worth It?
Because of Beauty Bay’s selection, prices, and what we’ve read in customer feedback, we believe they are worth the buy. We didn’t come across any red flags, and the complaints that were made have received attention from customer service.
We like that they offer a TRIBE rewards program and perks for their customers, as well as the fact their signature line is vegan and cruelty-free.
Beauty Bay Promotions & Discounts
This Beauty Bay review is meant to help you buy with confidence. We know that shopping of any kind is better with deals, so we’ve rounded up all of the brand’s deals and compiled them into this handy little list below:
- Free tracked shipping for orders over $50
- Become part of the TRIBE to get exclusive perks and awards
- Check out the Sale Section for great products at discounted prices
- Subscribe to the mailing list to get access to any Beauty Bay promo code