Urban Outfitters Review 2024
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Urban Outfitters is the e-commerce platform of the American retail and wholesale fashion company. Three persons including Richard Hayne started Urban Outfitters in 1970. They were college mates at the time; a topic was needed for an entrepreneurial class, and the decision was made to open a retail store.
At the time, the store operated as Free People; and its mission was to provide second-hand clothing and some other home collections to college-age customers. It was in 1976 when the company was incorporated that they started going by the name Urban Outfitters.
Currently, Urban Outfitters is part of the URBN Group which consists of other brands such as Anthropologie, Free People, BHLDN, Terrain and the Vetri Family. In 1993, the URBN Group (together with its entire brand which includes Urban Outfitters) went public 1993 and has been trading ever since as a public company.
Urban Outfitters is headquartered in Philadelphia, Pennsylvania. When the URBN Group started the international expansion, Urban Outfitters was the first brand in its portfolio to cross the Atlantic into Europe. This was with the opening of a store in London. When businesses started moving online, Urban Outfitters joined the bandwagon in other to reach more customers around the globe. Thus, in 2000, they launch their online shop.
Urban Outfitters Review 2023: Is It Legit or Scam?
Urban Outfitters is the e-commerce platform of the American retail and wholesale fashion company. Three persons including Richard Hayne started Urban Outfitters in 1970. They were college mates at the time; a topic was needed for an entrepreneurial class, and the decision was made to open a retail store.
At the time, the store operated as Free People; and its mission was to provide second-hand clothing and some other home collections to college-age customers. It was in 1976 when the company was incorporated that they started going by the name Urban Outfitters.
Currently, Urban Outfitters is part of the URBN Group which consists of other brands such as Anthropologie, Free People, BHLDN, Terrain and the Vetri Family. In 1993, the URBN Group (together with its entire brand which includes Urban Outfitters) went public 1993 and has been trading ever since as a public company.
Urban Outfitters is headquartered in Philadelphia, Pennsylvania. When the URBN Group started the international expansion, Urban Outfitters was the first brand in its portfolio to cross the Atlantic into Europe. This was with the opening of a store in London. When businesses started moving online, Urban Outfitters joined the bandwagon in other to reach more customers around the globe. Thus, in 2000, they launch their online shop.
The shop can be found at www.urbanoutfitters.com. Urban Outfitters accepts customers who are 13 and above. If you’re in the accepted age range and live in a region that the shop supports, you can visit the website and place your order.
Alternatively, you can download, install and shop from their fashion apps. Urban Outfitters have Android and iOS app that can be gotten at the respective app stores. The advantages of using the app include personalized service, getting alerts of exclusive items and offers, and more.
The company advertises itself as a “lifestyle brand”, “the fashion destination for customers who define their own sense of style”, and a shop that holds “an updated mix of premium basics and on-trend fashion pieces”
Urban Outfitters is a legit fashion store. It does not scam its customers because it is a very popular and highly regarded store online. You will get your item just as you ordered it from the store.
But do they deliver quality materials?
That sounds like the go-to place for your fashion needs. But are their claims true or just advert-speak? In the first place, is Urban Outfitters genuine?
This Urban Outfitters review will examine Urban Outfitters in order to provide the information that will help you determine if the online fashion store is legit and worth going to for your online shopping.
Urban Outfitters review at a glance
- An American fashion retailer started in 1970
- Is part of the URBN Group
- Offers a wide product range that includes different pieces of women’s wear, men’s wear, accessories and home collections
- Offers low and affordable prices
- Offers free shipping for the US, Australia and New Zealand orders
- Returns are allowed within 30 days of the delivery date
- Customer support is available via chat, email, social media, and telephone (albeit available in the only US and Canada)
Product Range
When shopping in brick and mortar stores, you’ll want to be able to walk into a store and get all your related items instead of going to multiple stores to shop for different items. It’s no different when shopping from online stores. Apart from the convenience that visiting only one store has; there are cost savings associated with it.
You can save costs when your order amount is large and qualifies for bulk purchase discounts, and you can save costs by shipping only one order from one store, as against shipping different orders from different stores. Thus, the ideal online fashion store should hold a wide range of products, so that customers can get all their fashion needs in one place.
In this regard, Urban Outfitters comes out strong. They provide men’s and women’s clothing and accessories, as well as home and lifestyle collections. The different product categories in Urban Outfitters and the products you’ll find in each category are as follows:
Women wear
- Dresses and Rompers – You’ll find styles which include Party and special occasion dresses, Going out dresses, Casual dresses, Mini dresses, Maxi and Midi dresses, and Sets)
- Tops – You’ll find whatever style (cropped, fitted, oversized etc), neckline (crew neck, v-neck, plunging, turtle neck, collared, hooded, off the shoulder, etc) or sleeve (long sleeve, short sleeve, sleeveless) that you want. The tops include Sweaters and Cardigans, Hoodies and Sweatshirts, Shirts and Blouses, T-Shirts, Graphic Tees, Camis + Tank Tops, Going Out Tops, Bodysuits
- Coats and Jackets – This includes Faux Fur Jackets, Coats and Puffers, Denim Jackets, Lightweight and Shirt Jackets, Leather and Suede Jackets,
- Bottoms – This includes jeans, pants, skirts, overalls, shorts, sweatpants and leggings
- Intimates – This includes Bras and Bralettes, Undies, Bodysuits, Lounge tops, Lounge Bottoms, Slips and Rompers, Socks and tights
- Swim – You’ll find Mix and Match swimwear, One-Pieces, Bikini Tops, Bikini Bottoms, Pool Floats and Beach Towels
- Beauty –This includes Makeup, Skincare, Perfume and Fragrance, Bath and Body Products, Hair Products, Nails accessories, Wellness products, Accessories, Gift sets
- Accessories – This includes Bags and Backpacks, Scarves, Hats, Gloves, Socks and Tights, Belts, Jewelry, Sunglasses and Readers, Hair accessories, and Cold weather sets
- Shoes – You’ll find Sneakers, Boots and Booties, Mules, Heels and Wedges, Flats, Sandals and Slides
- Others – This includes Cozy essentials, Vintage clothing, Animal prints etc
Men’s wear
- Graphic Tees – Some of the graphics you’ll find emblazoned on the Tees are drawn from Brands and Logos, Music, Pop Culture, Art and Design, Team Sport and Athletic, and more
- Tops – You’ll find all styles of tops including branded, pop culture styles, striped and printed and more. You’ll also find different necklines which include a hooded, crew neck, collared and turtle neck. Specifically, some of the tops you’ll find are Hoodies and Sweatshirts, T-Shirts, Shirts, Sweaters and Cardigans, Graphic Tees
- Coats and Jackets – This includes Denim and Trucker Jackets, Windbreakers and Rain Jackets, Sherpa and Faux Fur Jackets, Coats, Puffers and Parkas, and Bomber Jackets.
- Bottoms – This includes Pants, Jeans, Track Pants and Joggers, Short and Swimwear
- Suiting – Here, you’ll find different branded and own-brand men’s suits and blazers for formal occasions and offices
- Shoes – This includes Sneakers, Boots and dress shoes, Slides and Slippers, Nike Shoes, and Vans Shoes
- Accessories – Bags and Wallets, Hats and Beanies, Watches, Sunglasses and Readers, Scarves and Bandanas, Gloves, Jewelry and Pins, Belts, and Tech accessories
- Grooming products – This includes Haircare products, Beard and Shave products, Cologne and Fragrance, Skincare products, Oral care products, Grooming kits and sets
- Others – This includes Socks and Underwear, and vintage items
Home Collection
Bedding, Furniture, Art and Décor, Rugs and Curtains, Lighting, Kitchen and Bar, Bath,
Lifestyle
Vinyl and Cassettes, Audio, Cameras and Film, Phone and Tech items, Books and Stationery, Fun items and games, Pet items (dog toys, leash etc), Wellness products, Skateboarding products
Beauty Products
Gift sets, Makeup, Skincare, Perfume and Fragrance, Bath and Body, Haircare, Nails and accessories, Wellness products, Men’s grooming, etc
Some stores may offer a wide product range by having all the different clothing categories (such as dresses, skirts, jeans etc), but they have only a few items in each category. As a result, when you open up their listing, you may not find a style that you like. Thus, it’s not enough that a store has a wide product range; it’s also important that they have a large number of items within each product type. With a large inventory of the different items offered, you’re more likely to find something that you like.
In this regard, Urban Outfitters also comes out strong. For example, at the time of writing this review, in the women category Urban Outfitters held over 350 different styles in the Dresses + Rompers section, over 740 styles in the Tops section, almost 200 styles in the coats and jackets section, over 500 styles in the Bottoms section, and over 380 styles in the Intimates section.
Price and related Policies
Price
One of the very first considerations in purchases, whether in online stores or in brick and mortar stores, is price. No matter the perceived quality of merchandise, there is a price range that will be considered unreasonable and unacceptable. Thus, this section of the review will examine whether the prices of items in Urban Outfitters are in the reasonable (read as; affordable) range.
In terms of affordability, Urban Outfitters ticks the box. All their listings are in the purse/ wallet-friendly range. For example, you’ll find a lot of elegant women’s dresses and rompers at the full price of $49 – $79. A lot of Camis and tube tops were under $20, and a lot of sweaters, sweatshirts, cardigans and blouses had full prices of less than $60. Many of the women’s Coats and Jackets were priced at $69 – $130 (full price). And you’ll find pants and skirts starting at $39
In many online fashion stores, you’ll only get these prices if promos have been applied. However, in Urban Outfitters you can shop full prices comfortably from any section as they are largely low and affordable. Where promos are applied and on the sales page, you’ll find that prices are slashed to very low ranges. You’ll find classy strappy heels at $39, mules at $14, dresses under $30 and more.
That said; if you’ll be shopping on a budget, you’ll find Urban Outfitters an appealing fashion store, because they have lovely pieces at very good prices.
Price Adjustment
You want the best deal when you make any purchase. Because prices are volatile and fluctuate; sometimes an item that you buy is marked down almost immediately following your purchase. You don’t have to worry about not having waited to get a better deal, because Urban Outfitters offers one-time price adjustments.
If the price of an item you buy in the online store is marked down within 14 days of your purchase, all you need do is contact the store and they will credit you with the price difference via the original payment method.
Promotions
Every business offer promotions as a strategy to induce sales. To the customer, promotions represent opportunities to get items for knocked down prices. As a result, customers are always on the lookout for promotional offers of stores Thus, a review of an online fashion store is not complete without examining the promotions that they run. As a generic rule, the more promotions a store runs and the bigger the promotional packages, the more appealing the store will be.
You’ll know the promotion-rich fashion retailer the moment you get to their landing page. However, we didn’t see any of the price discounts and other such promotions on the landing page of Urban Outfitters. That does not mean that Urban Outfitters does not run promos, for we saw an advert for UO REWARDS (daily deals, sales and offers).
The sales offer are not the crazy price slashes that some stores offer, but bothered by the conservative. To be fair to Urban Outfitters, their prices are already on the low side, so it’s understandable that there are no crazy discounts. However, we didn’t see a student discount, a referral program/ bonus, a loyalty bonus, and other such offers. That said; it’s safe to say that Urban Outfitters is low on promotions.